Creating a quality-driven educational message is not as straightforward as standing in front of your own Flip video camera and just pressing the big red"record" button. Same goes for using your Kodak Zi8 with an external microphone. Maybe you've had your eye on that Sony Webbie or one of the other. Whatever camera you use, do not just press that'record' button and then upload to YouTube.
Meeting with Business Owners in the Same Industry - you also need to meet with vendors who share the exact same market. If you cater to wedding video production, you must have enough connections with wedding organizers, photographers, etc you will get referrals . Same is true if you supply video production services to corporations . Find out which sellers have the client as you and try to set them on a meeting. Tell them you would like to contribute by working together in growing the companies of each other.
If sales are down, upgrades won't improve that. You must improve that. Updates won't help the situation if you are in the middle of projects. They will slow you down which will cause you to be rewarding. Purchasing equipment will not make a prospect want to do business. The quality of reputation and your work is what gets the phone. Ninety-nine percentage of the time, your clients won't give a flip about what kind of software or cameras you use. They will only be interested in the formats after the job is complete you can provide them.
There's comfort with being in a crowd. Take a look at this photo I took Flordia, on Sanibel Island . It illustrates my point. Birds of a feather flock together. If you are a trial lawyer, you feel at home in the attorneys lounge in the courthouse. You are surrounded by like-minded professionals and attorneys who handle cases that were similar. When you go to CLE seminars, you usually pick topics on trial practice and jury selection and discovery. The majority of those attorneys at those seminars are just like you.
It pulled out all the tricks in the book - action shots, over-animated titles, emotional winners and screamingly bad 80's guitar music. The type that instantly made you think event video production of hair. The result was an audience who spent the rest of the night whining about it and stopped watching.
There are a number find out here now of ways to tell your story. Show re-enactments, use footage and photographs and use engaging case studies. Take advantage of denver video production testimonials.
That's fine, but how do you stick out from that crowd? Just explaining your credentials does not cut it anymore. Why are you different and how do you show that? The truth is that attorneys are afraid to step out of their comfort zone. They are afraid to try something new. They are worried it won't work. More importantly, they worried about what their fellow lawyers will think when they stick out like a sore thumb and do not act like the rest of the lawyers.
BOTTOM LINE: Answer the telephone. You could always hang up if it is a sales call but there is a good chance you'll lose business if you let prospective clients go to voicemail.